Porvoo kaupunki

A graphic system concept to bring a brand identity to life.

Brand experience
Tourism industry

The city of Porvoo felt their visual identity was dating and missing a visual language to express it. They did not want a new identity but instead a simple way to use it creatively, so we developed a versatile graphic system based on the existing assets to truly bring the brand to life.

Year
2019
Client
Porvoo kaupunki
Roles
Creative direction
Design lead
Agency
Mirum