CD, Creative directionBI, Brand identityPK, Packaging

Visual identity for a start-up set out to change our perspective on nutrition.

Veri was a year old Finnish start-up, on a mission to help people navigate their nutrition to a more metabolically sustainable direction. In a holy trinity of well-being, sleep-nutrition-exercise, nutrition is the domain they want to own with a glucose sensor and companion app.
Being curious starts with listening. Tuning in to your body, learning what makes you tick, finding your rhythm. Veri is the feedback loop to tune into your own body’s needs, so you can start making progress in your own well-being, performance or lifestyle.
Year 2021
Client Veri
Role Lead designer
Agency Werklig
Photography Veri / Veikko Kähkönen